Beyond Dairy: Build the Next Big Plant-Based Brand

Day 1 focuses on the business and product development fundamentals required to enter the plant-based and non-dairy food sector. Participants will understand the opportunity in plant-based foods, identify commercially viable product ideas, and learn the fundamentals of product development and formulation. The session will cover raw material selection, processing approaches, food additives, food safety, shelf-life considerations, packaging, labelling and regulatory requirements. Participants will also explore costing, pricing, market positioning, and the key considerations involved in taking a plant-based product from concept to a commercially viable product. Key Areas Market Opportunity → Product Ideation → Formulation → Processing → Additives → Shelf Life → Packaging → Labelling → Compliance → Costing & Pricing

Day 2 focuses on turning a plant-based product into a scalable business. Participants will learn how to evaluate manufacturing requirements, design an efficient production setup, select appropriate equipment and processes, manage quality, and plan for commercial-scale production. The session will also cover brand positioning, packaging strategy, distribution and sales channels, commercialization, cost optimization, and the key steps involved in successfully launching a plant-based food brand. The masterclass will conclude with a practical roadmap for taking a product from pilot stage to market launch and scale. Key Areas Manufacturing → Factory Setup → Equipment → Quality Systems → Packaging → Branding → Distribution → Commercialization → Cost Optimization → Scale-Up